We were approached by Tania water in Saudi market to revamp their existing overall packaging design (Bottle, Logo and Label).
Target audience: Mainly adults of both gender skewed towards females but not alienating males.
Age bracket: 20 - 35 years. Deign look and feel: Premium and neat, yet active, vibrant and energetic.
Logo Rationale: Birds, vitality of life. They are a state of being energetic and active, happy and vibrant. They gather, sing and bring joy to the surrounding, that's how they turn ‘All Your Life’ into a celebration, a celebration of life.
Concept 1 (Bottle, Logo and Label Design)
Concept 2 (Bottle, Logo and Label Design)
